It’s been a long time since I came back to this page to share my thoughts.
The last one year has been full of transitions. So many things happening at the same time that sometimes I genuinely felt like I was trying to stand in five places at once. 😅
There were changes, trying to figure out job opportunities, making decisions, and at the same time trying to set up my business in my hometown. And honestly, setting up a business while juggling everything else is much more overwhelming than I imagined.
So yes… I disappeared from here for a while.
And during this break, I kept asking myself one question:
Do I really need to keep posting just to get views?
Is posting regularly actually helping my business grow, or am I just posting because everyone says, “You have to keep posting!”?
I honestly don't have a perfect answer yet.
I’m still trying to understand whether I want more views or whether I want more meaningful things to come out of all this effort.
For now, I think I would rather work towards real business development than just increasing numbers on a screen.
Because 10,000 views look nice…
…but 10 genuine customers? I’ll take those any day. 😄
Trying New Things… Again
During all this chaos, I also started trying my hands at crochet.
And somehow, I ended up making bags.
Small ones. Big ones. Somewhere in between.
I have no idea yet whether I will actually put them online for sale. 😂
For now, I’m just enjoying the process.
There is something nice about sitting down and making something with your own hands. No analytics. No Google ranking. No “Why did my reach suddenly drop?” drama.
Just yarn, a hook, and me trying to remember what I was supposed to do next. 😅
Maybe some of these bags will make it to the store someday.
Maybe they will remain my personal collection.
We shall see.
A Different Kind of Peace
Interestingly, through all these changes, I feel that spiritually I am in a much more peaceful place.
Life hasn't suddenly become easy.
Things are still uncertain.
There are still days when I feel tired and wonder what I am actually doing.
But somewhere in all this, I have started learning to accept that not everything has to happen according to my plan.
Some things happen.
Some things don't.
Some doors open.
Some doors stay firmly shut no matter how many times you knock. 😅
And maybe that's okay too.
I am learning to be more peaceful with what I can control and leave the rest to the Almighty.
And Then… My Health Decided to Join the Conversation
The last few months haven't exactly been easy physically either.
For around eight months, I have been struggling with recurring health issues, including UTIs.
It has been tiring.
There were days when I simply didn't have the energy to do the things I wanted to do.
But life doesn't always wait until we feel ready.
The laundry still exists.
The work still exists.
The orders still need attention.
And apparently, the website doesn't redesign itself. 😂
So I keep going, slowly.
Not perfectly.
Just slowly.
The Website Is Getting a Makeover Too
One thing I have been working on during this phase is Shaazma Creations.
I have been redesigning parts of my website, working on the content, trying to improve my Google ranking, and making changes here and there.
And yes, I am still trying to understand SEO.
At this point, Google and I are in a complicated relationship. 😂
One day I think I have figured it out.
The next day I search for my own product and Google looks at me like:
“Who are you?”
But I am learning.
And I am continuing.
I want to work on improving my online store, reaching the right people, and most importantly, increasing my sales.
Not just my views.
Because I have slowly started understanding something:
Views are nice. Sales are nicer.
There, I said it. 😄
What Am I Trying to Do Now?
Honestly?
I don't have everything figured out.
I am still learning.
Still experimenting.
Still trying new things.
Still asking myself whether I am doing enough.
Still wondering if I can actually manage everything physically and mentally.
But I also know that I don't want to stop trying.
I want to learn new things.
I want to explore new creative work.
I want to grow Shaazma Creations.
I want to build something that is genuinely mine.
And somewhere in between all of that, I want to enjoy the journey too.
Maybe I don't need to have a five-year plan for every little thing.
Maybe sometimes it's enough to say:
“Let's try this and see where it takes me.”
So that's where I am right now.
Taking a little timeout.
Trying new things.
Making crochet bags.
Making soaps.
Working on my website.
Trying to understand Google.
Trying to understand myself.
Trying to build a business.
And trying not to overthink everything.
No big motivational speech at the end.
Just a little reminder to myself:
Keep going. Keep learning. Keep your faith. Keep your intentions right.
And hopefully, keep selling a few hijabs along the way. 😂
All the best to myself.
I think I’m going to need it. ❤️
— Shaazma Creations
